Ken's Naperville Real Estate Blog : Tracy FB Business Solutions

Tracy FB Business Solutions

My father owns a small business, a Sir Speedy Printing in Villa Park, Illinois...

He tries to stay on the cutting edge of technology, but like many small business owners, can't keep up with everything.  Running a business can be difficult.  Sometimes you need help...

About a year back, he created a business page on Facebook.  He believed in the power of social media, and it's uses for business development...

Facebook

However, like many business owners who have a page on FB, it sat idle, gathering virtual dust...

This is where I came in.  I dusted off his page, spoke with him at length about FB's power, and got him excited about his page, his business, and his future opportunities...

And I think I can do the same for you.

Dad paid me $200.  I told him to not worry about it, but he insisted.  So I took the money, and that was my lightbulb moment.

Here is my story:

My introduction into social media was back in February 2008.  I was working as chauffer, supplementing my income as a real estate agent.  Times were tough then.  I was literally in the back of my limo, waiting for my clients to come out of a concert at the United Center in Chicago.  I had my laptop with me, and I wrote the post, "A New Commitment", a virtual oath I made to use Active Rain, and to be a consistent blogger...

And I did.  I poured my heart out.  Open.  Raw.  Revealing.  It was my outlet...

To my amazement, people started reading.  And then commenting, subscribing, and engaging.  It was awesome...

About 7 months later, on the advice of a friend, I found my way to Facebook.

Wow.  I was blown away.  Sharing pictures, thoughts, jokes and dreams with people I had long before lost contact with.  People from around the world.  Cousins in Scotland.  College friends in India.

Facebook was what I needed to take my networking to the next level, and I ran with it...

Within months, Facebook introduced their business pages, and I was floored yet again.  The business page is like a website, email, and broadcasting machine all rolled into one...

On May 21, 2009, I created my first Facebook page, Ken Tracy Real Estate.  Since that time, I have added 10 pages for various subdivisions in and around Naperville, a 365 Things to Do in Naperville, Illinois page, and even Naperville Scooters, my most recent passion.
  Kymco Agility 125

Every business should have a page on Facebook.  They are free, and potentially very powerful.  Just having one isn't enough, however.  The power of the page comes from consistent posting of content and the engagement with the audience.  When left alone, the page loses it's power as a marketing tool.  There is no engagement...

With that in mind, here is what I can do for you:

  1. We will meet at a coffee shop of your choice.  You will buy the coffee.  We will talk business strategy, my thoughts on Facebook and social media, and any ideas I may have for you and your business.

  2. If you don't have a business page, we will create one.  Bring your laptop.  We will build your page at the coffee shop.

  3. After our meeting, we will leverage your existing "friends" from Facebook.  They will likely be your best source of fans for your page early on.

  4. We will engage both your current and past customers.

  5. We will build relationships with local businesses that can become future customers, referral sources, or even content sources.

  6. I will promote your new page on my various social media outlets.

  7. On a case by case basis, I will become an administrator for your page.  I will engage your audience, as well as provide pertinent content for your page.

I can take your social media efforts to the next level. 

I love doing it, am passionate about business developement, as well as social medias role in business.

You can call or email anytime, but why don't you FB me instead?

Find me on Facebook at Tracy FB Business Solutions.

I can't wait to get started.

Ken

 

Read the following related posts:

6 Easy Steps to Building a Facebook Business Presence Today

4 Things You Should Do Every Day with your Facebook Business Page

 

Like my Dad's page, Sir Speedy of Villa Park on Facebook.  He will get a kick out of it!

 

 

 

Comment balloon 3 commentsKen Tracy • November 15 2012 06:00PM

Comments

Do you still sell real estate or do you do the facebook pages full time now? As much as I'd love to buy you a cup of coffee, we are thousands of miles apart. LOL! I have a 365 page on Face book with thousands of fans but I've never gotten business from it. I'd love to hear how you can talk real estate on a 365 page without turning off the fan base.

Posted by Jenny Durling, For Los Angeles real estate help 213-215-4758 (L.A. Property Solutions) about 6 years ago

Hi Jenny.  Great question!  I have gotten business from my 365 page.  Sounds like you are doing well with it.  Have you tried running a real estate related post?  Perhaps a post you wrote on AR?

Some of my most active posts on my 365 page, I will write something like, "It is a rainy day in Naperville, so lets play guess that house price!"  I post a picture of a recently listed home, and people guess.  Tons click on the picture, especially if it is a high end home...

Either way, it lets them see the real estate side of you...

I say don't worry about "turning off the fan base".  If they don't like it, they can always un fan your page, and really what do you lose at that point?

Good luck, and if you ever want to chat, you know how to reach me...:)

Ken

Posted by Ken Tracy, Helping clients buy and sell since 2005 (Keller Williams Realty Infinity) about 6 years ago

Hi Ken

I always look forward to your postings and will be happy to send along my referrals for RE and now Social Media.  Keep up the good work.

Jennifer 

Posted by Jennifer Kinzle, Realtor, E-Pro (Charles Rutenberg Realty) about 6 years ago

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